Social Media

Stay Connected With Your Customers and Potential Customers...

Create broker and agent websites customized to match your brand and meet your growing business. Customize marketing campaigns that will accelerate offline and online marketing strategies while connecting to your past, present, and future customers through automated online marketing campaigns and follow up plans. Being creative with your marketing campaigns is always helpful, whether it’s with custom posters from
or with social media posts. This is a fact that WHITEHAT is very aware of. Keep an active ongoing dialog with your customers. Assure them that you are only a click away and that you are always prepared to meet their needs as they arise.

Utilize Social Media to Manage:social media

  • Website traffic
  • Conversions
  • Brand awareness
  • Creating a brand identity and positive brand association
  • Communication and interaction with your customers
  • Best Social Media Marketing Tips:

  • Planning – Building a social media marketing plan is essential. Consider keyword research and content ideas that will interest your customers. You could utilize Victorious‘ SEO services to assist you with your business’s keyword research.
  • Content is King – Consistent with other areas of online marketing, content is king when it comes to social media marketing. Make sure you are offering valuable information that your ideal customers will find interesting. Create a variety of content by implementing images, and videos, in addition to classic text-based content.
  • Consistent Brand Image – Using social media for marketing enables your business to project your brand image through a variety of different social media platforms. Most importantly, stay consistent.
  • Blog – Blogging is a great social media marketing tool that lets you share a wide array of information and content with readers.
  • Links -While using social media for marketing relies primarily on your business sharing its own unique, original content to gain followers, fans, and devotees; it’s also great to link to outside articles as well. If other sources provide great, valuable information you think your customer will enjoy, by all means, insert the link in your blog. Linking to outside sources improves trust and reliability.
  • Track Competitors – It is always important to keep an eye on competitors-they can provide valuable data for keyword research, where to get industry-related links, and other social media marketing insight. If your competitors are using a certain social media marketing technique that seems to be working for them, do the same thing, but do it better! Partnering yourself with a digital marketing team that will help you excel ahead of your competitors is a great idea if you’re looking to improve your online presence. Companies that offer digital marketing for contractors are worth looking for if you want your service-based company to be more recognizable on the internet.
  • Measure Success with Analytics -You can’t determine the success of your social media marketing strategies without tracking data. Attach tracking tags to your social media marketing campaigns so that you can properly monitor them.
  • Craigslist:

    Craigslist on average will produce 50 to 75 additional Free leads per month. Craigslist leads will help offset the total cost per lead that your system generates. Additionally, you can drive leads looking for specific property types to your website by posting properties that are similar. Craigslist enables your agents to post free listings of their properties. Broker Agent 360 has an automated posting feature to make this process simple and easy without having to log directly into Craigslist.

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